SCOTT RICHARDS DESIGN
SCOTT RICHARDS DESIGN
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SALON SERVICE GROUP

Salon Service Group is a distributor of high end salon products. While employed at SSG, I developed a retail program concept to help stylists sell more hair product. During my tenure, I often heard stylists say that they weren’t good at selling. This problem continued to arise throughout my time at Salon Service Group so I developed the “Take Your Stylist Home Tonight” program. From POP branding to promotional flyers and incentive cards, I created a system for stylists to encourage the purchase of their products by equipping them with industry relevant resources at a low cost to them.

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